Stories by Kristin Burnham
About a week ago, as frustration with Facebook and its privacy settings reached its pinnacle, Matt Pizzimenti, a software engineer and cofounder of Olark.com, launched ReclaimPrivacy.org, a site that scans your Facebook settings and warns you of what information you're exposing to the public.
LinkedIn has introduced several new updates to their site recently, including the "Company Follow" tool, another that matches users to job openings and a number of new sharing options. But if you're looking to add a bit of pizzazz to your profile, or hope to catch the eye of a hiring manager, consider exploring LinkedIn's Applications. These add-ons make your profile dynamic and interesting, says Nathan Kievman, owner of the LinkedIn group Linked Strategies and host of weekly LinkedIn webinars. "Profiles [can be] otherwise boring and static without applications," he says.
Google Apps is a suite of cloud-based productivity applications that you can access from any computer with an Internet connection, at any time. The data and the applications themselves are run from Google's data centers. Several versions of Google Apps are available: free, standard, education, non-profits and government.
What LinkedIn's "Company Follow" is and how to use it effectively.
Sure, trivial and time-guzzling Facebook Apps abound (Farmville, anyone?), but-believe it or not- other applications can add a hint of professionalism to your profile. You can include your LinkedIn profile, add your blog feed, include a Twitter tab and more.
Google Labs, a place for application and tool prototypes not yet ready for primetime, has welcomed in the past few months a group of newcomers. From Google's first foray into Twitter apps to a more visual way to peruse the best blogs and articles from the Web, this class of Google Labs has something to offer everyone.
LinkedIn announced this week a new paid account exclusively for job seekers called the Job Seeker Premium Account. The upgrade, LinkedIn says, is intended to help LinkedIn members stand out from the crowd, reach out to hiring decision makers and manage their job search more effectively.
It's a Catch-22 for many companies and IT departments: Allow access to social media sites such as Facebook, Twitter and LinkedIn, and the company is opened up to malicious content, phishing schemes and account hijackings. Block all social media sites, and the business risks losing young talent to competitors or will challenge employees to find workarounds. Which can be equally dangerous.
Mention a phrase with the word "social" in it, and many CIOs will cringe. It elicits visions of data breaches, privacy nightmares and unproductive Gen Y staffers. But whether you like it or not, there's no denying social media's presence in the enterprise.
Google jumped into social bookmarking this week with its new experimental Bookmarks feature, Lists. Lists lets you save links--handy, for example, if you're planning a vacation or compiling information for a presentation--then share them with others or keep them private.
NASA has been exploring social media--a territory still foreign to many businesses--for years now. But back in 2007, as more and more employees began using external <a href="http://www.cio.com/article/551513">social media sites</a>, NASA determined that it was time develop a policy--not just to protect the agency, but to protect their employees as well.
What "Answers" Is:
By no means are Twitter and Facebook perfect: You might wish that Facebook made it more intuitive to hide FarmVille or certain status updates. Or, maybe you wish that Twitter would introduce a new feature like nested tweets. Good news: For many of these website tweaks or suggestions, there's likely to be a script you can download to fit the bill.
How familiar are you with LinkedIn Groups? This section of the social networking site (found on the top navigation bar) is dedicated to communities of professionals based on common interests, experiences, affiliation and goals. Groups can be a great source of industry information and discussions, as well as an effective way to connect with likeminded professionals.