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  • How to Build a Customer Loyalty Program

    Boston-based restaurant chain b.good started its customer loyalty program with email 12 years ago because, well, it couldn't afford much else. As the chain has grown, so has its rewards program, which now has 53,000 'Family' members using keycards and smartphone apps to connect with b.good.

    Written by Jen A. Miller25 March 14 12:48
Features about IDC
  • 5 things CIOs need to know about data lakes

    1.The concept is still quite new. The term data lake, credited to Pentaho CTO James Dixon, has been bandied about for several years. But the idea of data lakes as corporate resources is still in its infancy, according to IDC analyst Ashish Nadkarni. A data lake is defined as a massive--and relatively cheap--storage repository, such as Hadoop, that can hold all types of data until it is needed for business analytics or data mining. A data lake holds data in its rawest form, unprocessed and ungoverned.

    Written by Bob Violino01 Aug. 15 23:11
  • Why Apple rules UX, its native iOS apps suck, and that's OK

    Every iPhone Apple sells today ships with 32 native applications but few, if any, are considered best in class. It may seem like Apple has lost its edge on mobile apps and software design, but the company's primary mission to sell hardware certainly hasn't suffered as a result. Indeed, the Apple experience -- a polished user interface married with premium hardware -- is as much about looks as functionality, and the technology ecosystem Apple has built continues to grow and mature.

    Written by Matt Kapko09 July 15 00:45
  • Can Windows 10 save Windows Phone?

    The future of Windows Phone is hanging in the balance: If the launch of Windows 10 doesn't improve the struggling mobile operating system's fortunes significantly then Microsoft may have no choice but to abandon it.

    Written by Paul Rubens02 July 15 23:11
  • Videoconferencing do's and don'ts (with video!)

    When it comes to videoconferencing, Daniel Post Senning would like to remind you the game is yours to win -- or lose. "Your ability to handle and manage [videoconferencing] tools says something about your professional brand and who you are," says Senning, author of <a href="http://www.amazon.com/gp/product/B00BNPI7FQ/ref=as_li_qf_sp_asin_il_tl?ie=UTF8&amp;camp=1789&amp;creative=9325&amp;creativeASIN=B00BNPI7FQ&amp;linkCode=as2&amp;tag=emilypostcom-20">Emily Post's Manners in a Digital World, Living Well Online</a> and spokesperson with The Emily Post Institute. And that includes not just your technical savvy, but your social skills as well, Senning says.

    Written by Mary K. Pratt03 June 15 20:36
  • Does the Apple Watch Sports go the distance for runners?

    Whenever Apple puts out a new product, it's going to draw headlines. There's no better example than the Apple Watch -- its first offering into the fitness market, which has a potential to be a 22 million unit market in the U.S., according to Market Strategies International.

    Written by Jen A. Miller26 May 15 02:08
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