IAG head of digital: Don't cross the creep line
Companies should not ‘cross the creep line’ when attempting to personalise and target their marketing warns Michael Bromley, IAG’s group head of digital and creative services.
personal data - News, Features, and Slideshows
News about personal data
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Stay Alert: Personal and Work Clouds Are Merging
As consumers and employees embrace the 'digital self,' CIOs will face new challenges, says Forrester analyst Frank Gillett
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BYOD Creates Trust Gap Between Workers and Employers
Infographic: If you're a CIO (or other IT leader) and you have a BYOD policy in place, you also have some trust issues to overcome: Your users aren't confident their personal data is remaining private.
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Personal data the new economic asset for the 21st century: Economic Forum
The World Economic Forum has named personal data as a new economic asset class, with the release of a report from the body stating that such data holds several untapped opportunities.
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Social Networks May Be Sharing Your Info with Advertisers
Lately, social networking sites have been bending over backwards to assure their users that user privacy is of utmost importance--but it may have all been in vain, as the Wall Street Journal discovered Thursday that several social networking sites are sharing, with advertisers, information that can be used to identify individuals.